Infinix unveils its flagship laptop series ZEROBOOK to spark optimal creativity among professionals
To help India’s professional get PRO in their fields, Infinix, is here to raise eyebrows with its flagship ZEROBOOK series packed with innovative and first-in-segment features. This premium laptop hosts features like uber-fast processing speed, face tracking, long battery life and much more.
The series is equipped with latest 12th Gen Intel Core H series processors and 96EU Iris Xe Graphics integrated graphics card which is capable of accommodating heavy data processing, programming, video editing, image design and other demanding work scenarios. The laptops will be available on Flipkart with introductory launch pricing starting 49,990 for i5, 64,990 for i7, 79990 for i9 (16GB) and 84,990 for i9 (1TB).
With the launch of the Zero Ultra smartphone and Zero 55-inch QLED Smart TV, Infinix established a strong foothold in the innovative tech segment. We introduced the world’s first 180W charging technology in smartphones and introduced democratized pricing for our QLED TV as our key differentiator. With the zero series, our focus has always remained on delivering innovative tech that disrupts the market. After successfully launching smartphones and TVs in this flagship series, we are taking the next leap of innovation with the launch of ZEROBOOK, aimed to break the ceiling in the professional laptop space.
Our foray into the budget laptop category last year created ripples in the market. Since then, we have gained great acceptance in this segment and currently hold a 40% share on Flipkart in the i7 laptop segment. This growth trajectory reaffirms our belief in introducing the ZEROBOOK laptops that come with several first-in-segment features. The laptop is equipped with a face-tracking feature among several others to meet the increasing requirement of engaging virtual meeting experiences for our users. The i9 variant claims to be 40% faster than the industry average at the given price point. With the perfect blend of technology and aesthetics, the ZEROBOOK sports a sleek and classy design and is sure to become the unique and the right choice for consumers, said Mr. Anish Kapoor, CEO – Infinix India.
Fast and smooth performance: Equipped with the latest 12th Generation Intel Core H series processors, the ZERO BOOK comes in three processor variants (i9, i7 and i5) and offers leading edge-performance hybrid architecture. The laptops are integrated with powerful 96EU Iris Xe Graphics card and are also backed by PCIe 4.0 SSD, promising users with higher input/output operations per second (IOPS) and potentially lower power consumption.
The laptops come with a category first Unique Over Boost Switch which turns the device in three different modes: Eco mode (to maximise battery life), Balance mode (to maintain stability between the over boost and eco mode) and Over boost mode (to deliver higher performance at 54W output power while using heavy software). The red rear light on the hinge of the device ensures that the over boost mode is active.
The ZEROBOOK series makes no compromises on the connectivity. It features all the connectivity ports to accommodate the users’ needs, including one SD slot, one 3.5 mm earphone slot and one USB 3.0 slot. It also comes with the latest Wi-Fi 6E protocol with 6GHz support and offers up to 9.6 Gbit/s throughput with Bluetooth 5.2. this means even if there are too many competing signals for your laptop to get through, there will be enough room for up to seven maximum-capacity Wi-Fi streams to all be broadcast simultaneously and not interfere with each other. The series also includes a Dual-mic Array with AI Noise Cancellation that, not only captures user’s voice clearly, but also blocks out unwanted background noise.
Thin and aesthetically pleasing design with superior viewing experience: The all-new Infinix ZEROBOOK laptop series oozes interstellar aesthetics with its Meteoric phase design and full metal body with 16.9mm thickness, perfect for the new age-creators. It also comes with rear hinge light with over boost switch. The laptops sport a vivid colour-rich 15.6-inch display with ultra-clear full HD resolution with 400 NITS of Peak Brightness and 100% sRGB colour reproduction, which is the highest in this segment. This makes the device perfect for designers and YouTubers who are creative and imaginative. The new ZEROBOOK series makes learning from home for students and online meetings for freelancers (like copy editors, writers) extra productive with an AI Beauty cam enhancement feature that can track the face and blur the background even while users are not in a static position. The viewing is further enhanced by a Quad array balanced audio feature that ensures crisp high tones and heavy bass with 2x High frequency 2 Watt speakers in the bottom and 2x low frequency 1Watt speakers in the front.
For easy and quick unlocking, there is a finger print sensor on the power key button of the laptops.
Long-lasting Battery backup: Bid adieu to the stress of frequently charging your laptop in the middle of focused tasks. The new ZERO Book series is backed by a high-capacity 70Wh battery. It is supported by superfast 96 Watt Hyper charger, a DC charger, that can charge the laptops in close to 2 hours. So, while binge watching your favourite content on the laptop, a full HD video playing session can last up to 10 hours. This ensures a perfect balance of power and portability.